Boeing Boeing

The brief for Boeing Boeing was to create a fun, quirky design with a hint of a Wes Anderson aesthetic, showing a farcical, tangled love story with three different air hostesses, but without actually seeing the air hostesses themselves. The design needed to be a little bit cheeky, but not offputtingly sexy! I focused on the colours of their three uniforms - red, blue and yellow - and showing pieces of their outfits or little hints of their bodies, and I also wanted to get across a sense of a fast paced, energetic show full of movement.